Looking Towards 2018: Ways to Improve Your Store

As 2017 draws to a close, we’re presented with the perfect opportunity to reflect on the past year -- the wins, the opportunities for improvement, and the chance to make things even better in the upcoming new year.

Consider taking stock of a few top items that make up your self-storage business presence as we head into 2018:

1.)   Website.  Does your store have a website?  If so, do you regularly update the content?  In today’s marketplace, it’s vital to have a mobile-friendly and up-to-date website filled with helpful information about your business.  Having a blog section can be a great way to keep customers engaged with fresh content!

2.)   Social Media.  Having a vibrant social presence is an important part of how you can bring customer satisfaction to the next level.  With active social media accounts, you can post important updates about your business hours, special deals on pricing, and any other information that your clients will find useful.

3.)   Storefront Aesthetic.  Is the lobby area of your store inviting to potential customers?  Take a moment to see if there are any small upgrades you could make to this part of the customer interaction experience, such as new decoration choices or a television monitor that plays promotional videos of your business on loop.

4.)   Take Stock of Your Doors.  First impressions matter!  How are the roll-up doors looking at your facility?  Replacing aging doors can potentially increase your ROI and provide an incredibly effective facelift for your business.  Learn more about how Janus can help bring your replacement project to life by clicking here.

We hope you’ve had a wonderful year!  We’re looking forward to a spectacular 2018 thanks to our wonderful customers.  If you’d like to learn more about Janus International and how we can help to serve your business, send us an email at marketing@janusintl.com or give us a call at 770.562.2850.